RainRain Website Help Blog
Is a Website worth it ?
Published 24 May, 2008 in web.design, marketing, C.M.S. by rainrain | Comment (9)While large multinational companies may not concern themselves a lot with the relatively small cost of a website; SME’s and sole traders usually need to be more sure of a return.
A marketing executive at Pepsi apparently remarked once that half of the money spent on advertising at Pepsi was wasted ... "the only problem was they could never work out which half !"
And that is exactly the problem. Unless you run an online shop or own a B&B that takes online reservations, you really can only estimate the value of a website to your business.
How much do websites cost ?
Published 23 May, 2008 in web.design, C.M.S. by rainrain | Comment (2)Getting a website built ? Naturally you would want some idea of the costs involved, but it can be hard to get a ballpark figure.
How much does a house cost ? The analogy of a house is often used as an illustration. If you were building a house, you wouldn't ask a builder how much a house costs because he couldn't tell you without a lot more information.
